Player Acquisition / Featured

Sit-Back Attack

Email-led player-acquisition work for an idle RPG / auto battler.

Sit-Back Attack

Player acquisition

Email was used as an acquisition channel inside the wider Steam growth campaign.

Campaign report

The supplied dashboard records 1,118 delivered, 927 opens, 801 clicks and 4 unsubscribes.

Reporting note

The campaign platform states that automated opens and clicks are included in the report.

Campaign materials

Project materials

Campaign performance report
Campaign materials

Campaign performance report

Redacted campaign screenshot preserving the delivery and engagement metrics while removing email addresses.

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